As part of my SEO training bootcamp, I worked on optimizing RON The Go Tours & Services, a Cebu-based car rental and travel business.

We focused on keyword research, on-page optimization (titles, meta descriptions, H1s, and alt text), and improved service page content targeting terms like “Cebu car rental” and “self-drive rental Cebu.” We also fixed basic technical issues and set up tracking via Google Analytics and Search Console.

Within a month, the site showed significant improvements in organic search traffic, with clear spikes in sessions and steady growth by mid-May. This proved how even foundational SEO can quickly boost visibility and engagement for a local service business.